PERSONALISING WINE BOTTLES
WITH AUGMENTED REALITY

Using AR, we made it possible for people to personalise wine for birthdays,
Christmas and other occasions. Using the Living Wine Labels GiftAR APP, bottles could be wrapped,
balloons and interactive wine toppers added, and personalised with videos or photos all in AR.

The shopper pieces helped change peoples behaviour -
with videos, in-store displays and videos that made them reconsider how wine is gifted,
making it more personalised and thoughtful with GiftAR.